An approach suits your needs

We offer a wide range of research methodologies and are very happy to discuss each in more detail.

Qualitative: we love exploring and delving deep through depths, groups, accompanied shops and observational work; conducting these face-to-face or online or by telephone with B2B targets, consumers and children.


Quantitative: this methodology can be much more than just hard facts and statistics, we use on-line, telephone and face-to-face, hall tests as a basis for ad hoc studies, segmentation, tracking, CSS, product & concept evaluation and testing.

We organise illuminating and inspiring immersion days and workshops too.

CatererOpinion - on-line panel & research tool to reach caterers

This is our specialist on-line foodservice panel developed to reach chefs, cooks and caterers - it’s flexible in its application being great for ad hoc work as well as follow-up research for promotions and sampling for example.

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“It is not down in any map; true places never are.” Herman Melville, author of Moby Dick

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Erica Littlewood

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Richard Webber

“Choosing the right route to get the answers is important to Richard and Erica, they don’t favour one methodology over another.”